|
 |
|
| Competitor Price Tracking |
|
| |
 |
|
| |
|
|
| |
Staying One Step Ahead of the Competition. The Right Price at the Right Time
eClerx creates comprehensive automated competitive price data capture programs for our clients across industries globally that facilitate deeper competitive insights and actions. eClerx has continuously developed and evolved its proprietary web mining platform and tools over the last seven years and currently mines over 1500 commercial websites globally on a daily basis.
The range of eClerx’s competitive price tracking activities include: |
|
| |
|
|
| |
|
Ongoing / scheduled search, capture and collation of competitor prices for:
- Defined product groups / offerings
- Complete catalogs
|
- More complete and structured understanding of competitive landscape
- Catalog level price benchmarking possible vs. just sampling
- Core foundation for deeper insights and analytics
|
|
| Promotions, discounts, coupon and circular tracking |
- Rapid response to competitor offers
- Potential insight into competitor / supplier relationships
- Longer term trending highlights promotions strategy
|
|
| Near real time email alerts of changes in competitor price and stock positions |
In-depth insight into timing of competitor price / catalog changes, enabling rapid and eventually pre-emptive action |
|
| 'Heat maps' of competitive position by market, top selling product etc. |
Exception based alerts highlight actionable changes only (vs. full catalog data download) for ease of use and quick response |
|
| Competitor category and catalog price indexing |
- High level view of market competitiveness / benchmarking
- Ensures internal consistency & creates effective up-sell paths
- Allows price recommendations based on business rules
- Maximum coverage with minimum resourcing
|
|
|
|
| |
|
|
| |
 |
|
| |
|
|
|
|
|
|
